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They don't want to say 'go buy Rock Band 4 then next year get Rock Band 5 will all the features that should have been here'. Rock Band 2 was going to be the game they wanted to make with Rock Band 1 but didn't have the time to do so.Įverything Harmonix do is for the fans and they want to be fair to gamers who aren't fans yet but could be.
Guitar hero live pc game public update#
The technology was different back then, the internet wasn't as prevalent, consoles couldn't update themselves as easily. To be brutally honest, when Harmonix released Rock Band 1 they always knew there would be a Rock Band 2. Worth a try! You've talked about this Rock Band as a platform for the entire generation, how does that affect development and expectations versus if a Rock Band 5 was in the pipeline for 2016 or 2017? I couldn't possibly say, but we are planning to be very vocal at E3 and our fans are going to like what they see. If VR takes off and that's what the fans want there's nothing stopping us looking at it.Ĭlearly you're not going to tell me what your E3 plans are, but if I were to only watch one press conference this year which would you recommend? There are already a lot of things we have planned, and things we haven't talked about yet but we do have a timeline of initiatives, so who knows. So we don't see their being Rock Band 5, 6 or 7, we're going to bring the game out and using today's technology we can continue to add to and evolve it. The interesting thing about Rock Band 4 is that we're approaching it as a platform, intended to be the only Rock Band game of this generation. We're always looking to innovate but largely we're driven by what our fans want and tell us what they want to see. We have nothing to announce on that now but of course we're enormously excited by Morpheus, as are the guys at Harmonix. It lends validation to the idea that there's a hunger for these games. It really is an incredible coincidence that they're bringing back their franchise at the same time, and we think that's a positive thing. Obviously we keep an eye on what everybody else is doing but we try not to focus too much on Guitar Hero. What are they risks and rewards of each strategy and why did you choose the one you did? You guys are bringing everything over from old games while they are starting over. Rock Band and Guitar Hero are both returning, but with different approaches. There's certainly this core group of people who are still enjoying this game. Interestingly Harmonix track the number of people who play Rock Band games month-to-month and over 100,000 continue to play Rock Band on a monthly basis. Any form of entertainment has peaks and troughs. At their height it was a cultural phenomenon, everyone was playing one and that hasn't sustained, but I don't think it can.
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I'll be the first to admit that they didn't enjoy the cultural spotlight that they once did.
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It's a common misconception that these games have been in the wilderness. Why do you think that has been the case and why is now the right time to bring them back?Īlex Verrey: Maybe it's the wrong thing to do as a PR but I'll argue against you on that. IBTimes UK: Music rhythm games have been in the wilderness for a few years. At a preview event in London, IBTimes UK spoke to Mad Catz's global PR director Alex Verrey about what to expect. Rock Band 4 will be the only Rock Band title for this console cycle, and will make available all the previous games' downloadable tracks for no additional cost to those who bought them before.
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They now return more free than ever, publishing Rock Band 4 themselves with help from peripheral manufacturer Mad Catz.
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In 2015, with a new generation of hardware in the form of PS4 and Xbox One in public hands, both Rock Band and rival series Guitar Hero are tuning up for a comeback.īoth series were created by Harmonix, who left the Guitar Hero license with Activision when they went off to make Rock Band with EA. It has been five years since the last Rock Band title was released, signalling the end of peripheral-led rhythm action games.